Youngsang Cho

Youngsang Cho was born in Korea and is bringing farming back to the farmers; to restore the farmers’ sovereignty in technology; spread an ultra-low cost method of farming; and ultimately open a new world where farmers, consumers and mother nature are in harmony. He studied chemistry and horticulture and then founded JADAM in 1991 meaning “people that resemble nature”.

Based on the technical aims of SESE (Simple, Easy, Scientific, Effective), JADAM established a complete system of farming after decades of trials. 

Location: South Korea

Organizations: JADAM, Natural Pesticide Institute

Books: Organic Farming – Ultra-low Cost Agriculture

Website: https://en.jadam.kr

Video 1: https://www.youtube.com/watch?v=MW3s6B_yFlA
Video 2: https://www.youtube.com/watch?v=6-CfEKPo6xY
Video 3: https://www.youtube.com/watch?v=GD9Z5qo285M